Cross-European and Functional Food-Related Consumer Segmentation for New Product Development
نویسندگان
چکیده
منابع مشابه
Functional food. Product development, marketing and consumer acceptance--a review.
It was mainly the advances in understanding the relationship between nutrition and health that resulted in the development of the concept of functional foods, which means a practical and new approach to achieve optimal health status by promoting the state of well-being and possibly reducing the risk of disease. Functional foods are found virtually in all food categories, however products are no...
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As the majority of new products fail it is important to focus on the needs and preferences of the consumers in new product development. Consumers are increasingly recognised as important codevelopers of innovations, often developing new functions for technologies, solving unforeseen problems and demanding innovative solutions. The central research question of the paper is: How to understand con...
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This paper builds upon a review of relevant marketing, consumer science and innovation management literature to introduce the concept of consumer-led new product development and describe its main implementation stages. The potential shortcomings of this concept’s application in European food industry are described. Contrary to previous optimistic views, it is put forward that without significan...
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Traditional Medicine is very culture based. Every ethnic group has had its traditional medicine based on its indigenous knowledge base. Most traditional medicine systems utilize herbs (plants) as the main source of their therapeutic substances, although minerals and animal products are also utilized. traditional knowledge has often played a role in the development of modern science. Greater eff...
متن کاملMedicinal and aromatic plants-new product development for povertyrReduction
Traditional Medicine is very culture based. Every ethnic group has had its traditional medicine based on its indigenous knowledge base. Most traditional medicine systems utilize herbs (plants) as the main source of their therapeutic substances, although minerals and animal products are also utilized. traditional knowledge has often played a role in the development of modern science. Greater eff...
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ژورنال
عنوان ژورنال: Journal of Food Products Marketing
سال: 2009
ISSN: 1045-4446,1540-4102
DOI: 10.1080/10454440902908142